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Made in Kentucky
ZAZA is rooted in Kentucky, but growing fast. ZAZA is available in Kentucky, Indiana, and Illinois with Tennessee on the fruity horizon. -
Nostalgic flavors
We’re not here to reinvent the wheel or create something unapproachably complex. We know what tastes good, so we made those flavors. Easy peasy lemon squeezy. -
Born from craft beer legends
ZAZA was created by the founders of award-winning brewery Against the Grain. Known for being Louisville’s first brewer-owned brewery and their bold creative beers, ZAZA is their next venture — not as beer guys, but as make-awesome-drinks guys.
Our story
ZAZA was created for people who want something different in their glass and a little more fun in their night. Born in Louisville, Kentucky, ZAZA is an adult soda with nostalgic flavors, a subtly sweet finish, and hemp derived Delta 9 THC designed for social moments that don’t take themselves too seriously. Think classic soda shop vibes, just all grown up.
After more than a decade in the craft beverage world, the team behind Against the Grain watched the THC drink category explode and thought… why is everyone acting so serious? Somewhere between “wellness ritual” and “functional elixir,” the fun got lost. We believe drinks should taste amazing. They should feel easy. They should make you smile before the second sip.
So we built a non alcoholic THC infused beverage that brings back classic soda flavor, bright personality, and a smooth, balanced vibe in every can. No lectures. No pretension. Just a subtly sweet adult soda that knows exactly what it is.
What makes ZAZA different
ZAZA is infused with hemp derived Delta 9 THC using nanoemulsion technology, which allows for faster onset and more consistent dosing than traditional edible formats. That means the experience feels smoother and more predictable, making it ideal for relaxed social settings like patios, concerts, dinner parties, and nights out with friends.
Each 12 ounce can is non alcoholic, 60 calories, and perfectly sweetened with real cane sugar for a subtly sweet finish. We never use artificial flavors, artificial colors, or preservatives. Just thoughtfully sourced ingredients crafted to meet federal Farm Bill compliance standards along with applicable state regulations.
We are not here to be a tonic. We are not an elixir. We are soda. Just reimagined for adults who want a fresh alternative to alcohol and a vibe that actually tastes good.
Rooted in Louisville
ZAZA was born in Kentucky and built for the people who call it home. From Louisville patios to Southern Indiana backyards, this is our adult soda, made by local beverage pros who care deeply about flavor and doing things the right way. We are proud to craft a hemp derived Delta 9 THC soda that reflects where we come from and who we make it for.
We believe the best drinks become part of your routine. The one in the fridge for game night. The one you bring to the cookout. The one your friends ask for by name.
Subtly sweet. Infused. It is not just a drink. It’s a vibe.
Tell your local retailer to get the vibe! Bring in ZAZA!
Want to catch the vibe closer to home? Ask your favorite local retailer to bring in ZAZA! We’re already shaking up shelves across Kentucky, and with your help, we can keep the good times flowing everywhere. If your go-to spot doesn’t have ZAZA yet, give them a nudge — they’ll thank you later. And if patience isn’t your thing, no worries! You can always order straight from us online and get the vibe delivered right to your door.
